Is your practice impacted by Oprah’s opinion?

You might find yourself faced with more concerns from patients thanks to a recent piece on Oprah.com.

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Oprah’s website reaches over 3.5 million people monthly, and she’s now using it as a podium to offer healthcare advice.

Recently, Oprah’s website featured an article about red flags to watch for when seeing a new doctor (find the article here).

The Oprah piece listed that red flags are:

  1. The doctor doesn’t mention the cost of medication when meeting with the patient,
  2. Every question the doctor asks can be answered with a yes or no,
  3. The doctor doesn’t put their own health first (i.e. the doctor is overweight),
  4. The doctor is quick to dismiss alternative medicine remedies, and
  5. The doctor makes more eye contact with the computer than the patient.

The post then goes on to tell readers whether or not they need a new doctor based on the above red flags.

For example, the post indicates that if your doctor is overweight and you ask advice on weight issues, you might need a new doctor if the physician offers “less than helpful tips” regarding weight loss.

So how does this affect your practice?

Oprah.com reaches millions of people each month. Some of the readers could very well be your patients.

We help our clients strategize about dealing with patient and consumer issues.

How does your practice handle patient concerns stemming from popular articles? Share your opinion by commenting below!

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P.S. If you or your patients are interested in consumer healthcare issues, check out myhealthspin.com.

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